Anaissa: Romantic lingerie for your everyday life / A romantic touch for your day to day life
Lingerie fashion follows certain trends, just like the clothes we wear on the outside. The major clothing brands include lingerie among their main product lines. Every year they present innovations in terms of materials and shapes, adapting lingerie to the general clothing trends that are worn that season.
Sensuality and elegance are increasingly taking precedence over comfort. Fabrics such as traditional, comfortable cotton are being replaced by delicate fabrics with lace and embroidery. As for colours, alongside the traditional black and white, other bright and sensual colours such as pink, turquoise and lilac are being introduced. In this way, women have more options for combining the clothes they wear outside.
Sheer fabrics are a prominent part of the latest trends in women's underwear. They are used in bras, panties, thongs and culottes, lace and lace, and shiny satin. Straps are softened to the point of disappearing in garments such as bustiers and corsets. The technique developed in bras is increasingly refined in order to enhance a woman's breasts, as can be seen in the case of balconette or side-padded designs. Among the latest launches there are novelties for the most daring women such as openwork sets and leather and latex fabrics.
The main novelty in thongs, panties and culottes is that they have all kinds of additions, from floral embroidery to bows and rings. Each user chooses whether to show a lot or just hint at it, depending on their anatomy and personality. In general, there is a tendency to cut back on fabric and enhance feminine curves. What is most in fashion is underwear with animal motifs, camouflage style and polka dot, checkered and striped designs.
There is also a section of elements that have not had the expected acceptance, such as transparent silicone bra straps, which tend to be replaced by better alternatives such as thin strapless bras with reinforcements and underwires in the chest area. Above all, sensuality and elegance are sought before any other aspect.
The lingerie market is dominated by a few big brands. New businesses are trying to break this oligopoly. All these small companies are betting decisively on design and marketing as differentiating elements. The distribution channel they promote the most is online.
Notable examples of these new small brands include 'Hot as Hell', which focuses on lingerie for bodies that do not meet the standards of perfection, 'Me Undies', with its own patented fabric made from Austrian beech wood, 'Lively', which specialises in sports lingerie, or 'White Rabbit', which uses bamboo fibre as a substitute for cotton.
Anaissa belongs to this group of small brands that are making a name for themselves among the international giants of women's underwear.
Anaissa's range of women's underwear stands out for its balance between comfort, design, elegance and sensuality.
Our basic panties stand out for their seamless finish that allows you to wear them perfectly under tight clothing. They are made with polyamide and diamond-patterned cotton technology in different colors beyond the traditional white, black and beige. We also make them in stripes and with different prints for the most fun and daring women.
Rhinestone thongs with clasps are our commitment to sensuality at its finest for special occasions, without ever leaving comfort behind.
This latest season, Anaissa has developed a line of lingerie rich in soft lace and organic cotton, all with 100% cotton terry cloth reinforcement. In this new collection, sensuality and sexy character stand out over comfort. They offer maximum comfort for a seductive character. They have a fitted fit for maximum comfort. They are sensual and elegant garments, soft to the touch and light. These items are designed and conceived to be used especially on special occasions.
In this blog we show some of the garments that are part of this collection of which lace is the greatest exponent.
